Winn Osborn
Associate Graphic Designer
AHM Brands September 2019-July 2023
- Primary responsibility: creating print, digital and packaging assets including final production files.
- Solo developed a fall/winter campaign for retail client that was approved for production by senior designers.
- Produced creative briefs and storyboards to facilitated additional set builds, faster direction and increased variation of resulting images for retail client’s seasonal photoshoot.
- Redesigned newsletter for nonprofit client contributing to a 45% increase in donations from their primary donor base over the subsequent two years.
- Developed AHM’s capability to design artificial reality (AR) filters to help client adapt critical events to social conditions during COVID-19.
- Strengthened methods for maintaining brand consistency on the design floor by creating an easily shared library system for client brand standards and assets.
- Worked directly with nonprofit and for-profit clients during design and production phases to create true-to-brand materials tailored to their specific audiences.
Design/Marketing Consultant
Pacific Headwear August 2018-January 2019
Graphic Design Representative to the marketing team. Responsible for campaign development, social media photo assets, and video production storyboards.
Created social media guide outlining brand voice, asset generation, and posting schedule to maintain brand consistency.
Partnered with product designers in collaboration with industry partner to create a joint product catalog.
Design Assistant
American University Art Museum November 2017-April 2018
Assisted with show signage and cataloging of outgoing pieces.
Created marketing email campaigns, brochures, and postcards consistent with museum brand.
SKILLS
Adobe Creative Suite
Photoshop
Illustrator
Indesign
After Effects
Production Artwork
Visual Research
Art Direction for Photography
Front-End Web Design
Wix
WordPress
Shopify
EDUCATION
BA in Graphic Design American University, Washington, DC